🏢 About the Role

We’re looking for a Senior Paid Media Strategist to lead paid acquisition efforts across Meta, Google, and other high-performing ad platforms for fast-scaling eCommerce brands.

In this fully remote role, you’ll own strategy, execution, and optimization across multiple client accounts—spanning Meta (Facebook/Instagram), Google Ads (Search, Shopping, YouTube), and potentially other emerging platforms. You’ll collaborate closely with creative, data, and client-facing teams to deliver performance-driven campaigns that consistently move the needle.

This is a high-impact opportunity for someone with 4+ years of experience running paid media campaigns at scale and a deep understanding of performance marketing in eCommerce.

🛠 What You’ll Do

• Develop and lead end-to-end paid media strategies across Meta and Google Ads

• Own campaign structure, budget allocation, audience segmentation, and creative testing

• Monitor performance daily and optimize for ROAS, CPA, LTV, MER, and other key metrics

• Conduct deep data analysis, generate actionable insights, and share findings with stakeholders

• Guide media buyers or junior team members and ensure execution aligns with strategy

• Stay ahead of trends across ad platforms, tracking technologies, and privacy updates

• Partner with account managers, creative strategists, and analytics teams to ensure cohesive campaign execution

✅ What We’re Looking For

• 4+ years managing paid media campaigns (Meta and Google Ads a must) with proven results for eCommerce brands

• Strong strategic thinking and ability to scale performance while controlling efficiency metrics

• Deep knowledge of audience segmentation, funnel-based messaging, and creative iteration

• Experience managing multiple accounts and scaling spend from 5 to 6+ figures/month

• Fluent in performance metrics (ROAS, CPA, CTR, CVR, MER) and optimization levers

• Proficiency in Google Analytics, attribution modeling, and eComm platforms like Shopify

• Excellent communication and reporting skills in English

🌟 Bonus Points

• Experience working at or with a U.S.-based marketing agency

• Familiarity with Klaviyo, TikTok Ads, Pinterest Ads, or other performance platforms

• Understanding of landing page CRO, post-click optimization, or funnel strategies

• You've mentored or led junior media buyers

💰 What You’ll Get

• 💵 Competitive compensation based on experience and location

• 🕐 Flexible schedule and autonomy

• 🌍 100% remote (LATAM candidates only)

• 📈 Ownership of key accounts with budgets scaling to $500K+/mo

• 🧠 A seat at the table for creative and strategic decision-making

🔎 Why You Might Be a Fit

• ✅ You’ve managed multi-platform campaigns with a strong performance focus

• ✅ You’re analytical but creative—just as excited by a new hook as a new bid strategy

• ✅ You enjoy cross-functional collaboration with creative, CRO, and data teams

• ✅ You want to make a measurable impact and help eComm brands scale past $10M+